effective media relations surrounding your planning application
Public perception of your application is often dictated by the media. Whilst they may provide obstacles to your success, they can also provide opportunities. Their influence can't be ignored and that's why we'll help you present your case to an audience that's crucial in gaining a positive result...
- expert planning-related media relations
Fully integrated with your wider campaign - and in sympathy with the strategies of your partners - we'll ensure that your media audience is monitored, communicated with and accurately kept abreast of events by:
- reviewing your existing media contacts - locally, regionally and nationally
- assisting you in making contact with journalists that are influential to your planning application
- identifying and, where necessary, approaching key regional, specialist and national press along with regional TV and radio
- producing the likes of press releases, briefing documents and "question and answer" papers that deal with the specifics of your application
- providing you with media training where necessary
- monitoring local, regional and national media enabling you to stay on top of developments and react to coverage
- providing advice on the use of advertising, direct mail, public meetings, private meetings and alliances with third party organisations who have the potential to assist your case
- where necessary, establishing web sites to provide on-line information to both journalists and members of the public
- handling the media on your behalf - or equipping you to deal with them yourself
- identifying opportunities to use "good news" for the benefit of your application, rebutting inaccurate stories and actively intervening in the news agenda where necessary
- the benefit of real experience
We know what works because we've actually taken the decisions ourselves. Our expert planning team includes both serving and past Councillors of all political colour who've both sat on, and chaired, countless Planning Committees. This, together with our lobbying and media expertise makes for a unique combination, and an invaluable addition to your development team
- measurable targets, proven results
You won't be kept in the dark. We know that measuring our success is an important confirmation of your investment. That's why you'll receive regular activity plans and reports detailing the extent to which your key objectives have been achieved. We'll map out your goals, agree targets and then work our socks off to exceed them
- we won't waste your time
We understand how busy you are. And we know the pressures you're under to deliver. That's why you'll benefit from a team that intelligently and instinctively understands your priorities, is as passionate about them as you are and delivers precisely the information you need, when you need it
additional elements
- developing a strong communications strategy
Shape your message. Anticipate problems. We'll map out and help implement your strategy through understanding and reflecting local circumstances, pressures and political audiences... more»
- measuring political opinion
Predict attitudes, prejudices, objections and support - and their potential to impact your application. Our detailed political audits do more than put you in the picture; they help you communicate more effectively to the people directing the decision on your development... more»
- promoting your application to political audiences
Practical advice, support and action to creatively promote your application to the political audiences that can influence its future... more»
- supporting you at Planning Committee and Appeal
We'll attend the Planning Committee meetings that are central to your success, providing subtle but invaluable assistance, there and then, to both you and your consultants as the planning meeting unfolds... more»
- getting local communities on-side
Building genuine, resident and user-led grassroots campaigns - and countering local activism - can be a key factor in getting the green light for your development... more»
read more
- are planning decisions political?
The reality of a typical planning consent process... more»
- essential planning permission considerations
The things we'll need to consider to formulate your planning strategy... more»
- our planning and development services
Exactly how we can help you, your business or your organisation... more»
- talk to us
Explore the possibilities with a free, no-obligation consultation. Contact us here»