developing a strong communications strategy
Shape your message. Anticipate problems. We'll map out and help implement your strategy through understanding and reflecting local circumstances, pressures and political audiences...
- key message development
We'll help develop the key messages that you'll communicate to the people central to a successful application - the likes of politicians, residents, neighbours, commerical partners, businesses, community groups and statutory bodies. Key messages may include: why your proposal or application is necessary; why it's essential for the area; the improvements and benefits it brings; and reassurance that it doesn't impact negatively on others or the environment
- sympathetic to the area
Your strategy will reflect and understand local circumstances, pressures and political audiences - this way, you minimise the chance of unforeseen events hindering your application
- site visit advice
If it's beneficial to your application, we'll advise you on how to encourage the calling of site visits. And we'll help you get the most out of them by ensuring that the visit is undertaken in a way that makes the maximum impact on Councillors
- anti call-in strategies
Through careful planning and tactical advice, we'll help reduce the likelihood of the call-in of your application by the layers of government above the committee that initially deals with it
- the benefit of real experience
We know what works because we've actually taken the decisions ourselves. Our expert planning team includes both serving and past Councillors of all political colour who've both sat on, and chaired, countless Planning Committees. This, together with our lobbying and media expertise makes for a unique combination, and an invaluable addition to your development team
- measurable targets, proven results
You won't be kept in the dark. We know that measuring our success is an important confirmation of your investment. That's why you'll receive regular activity plans and reports detailing the extent to which your key objectives have been achieved. We'll map out your goals, agree targets and then work our socks off to exceed them
- we won't waste your time
We understand how busy you are. And we know the pressures you're under to deliver. That's why you'll benefit from a team that intelligently and instinctively understands your priorities, is as passionate about them as you are and delivers precisely the information you need, when you need it
additional elements
- measuring political opinion
Predict attitudes, prejudices, objections and support - and their potential to impact your application. Our detailed political audits do more than put you in the picture; they help you communicate more effectively to the people directing the decision on your development... more»
- promoting your application to political audiences
Practical advice, support and action to creatively promote your application to the political audiences that can influence its future... more»
- supporting you at Planning Committee and Appeal
We'll attend the Planning Committee meetings that are central to your success, providing subtle but invaluable assistance, there and then, to both you and your consultants as the planning meeting unfolds... more»
- getting local communities on-side
Building genuine, resident and user-led grassroots campaigns - and countering local activism - can be a key factor in getting the green light for your development... more»
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effective media relations
Public perception of your application is often dictated by the media. Whilst they may provide obstacles to your success, they can also provide opportunities. Their influence can't be ignored and that's why we'll help you present your case to an audience that's crucial in gaining a positive result... more»
read more
- are planning decisions political?
The reality of a typical planning consent process... more»
- essential planning permission considerations
The things we'll need to consider to formulate your planning strategy... more»
- our planning and development services
Exactly how we can help you, your business or your organisation... more»
- talk to us
Explore the possibilities with a free, no-obligation consultation. Contact us here»